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PARIS, June 3 — French authorities said today that they had imposed two fines on Shein totalling more than €22 million (RM101 million), citing problems with product traceability, environmental labelling and delivery times.
The new penalties bring the total fines imposed by France against the Asian fashion giant to more than €210 million.
Shein said it was contesting the “disproportionate” penalties, arguing that no consumer harm had been established.
The Singapore-based company has been under fire since it established operations in France. Last year, the discovery of childlike sex dolls on the Shein platform caused outrage in France and prompted greater scrutiny.
Trade Minister Serge Papin said e-commerce platforms “avoid complying with our rules”.
“This is unfair competition, and I am fighting against it,” he said on X.
“Since the discovery of child pornography dolls on Shein, we have decided not to let these platforms get away with it, and we will continue until they completely change their practices — or abandon our market.”
The government’s consumer protection agency DGCCRF imposed the penalties following an investigation targeting several e-commerce platforms, primarily based outside Europe, including Shein.
The first fine of €5.77 million targets Infinite Style Ecommerce Co Ltd (ISEL), which handles sales for Shein.
The DGCCRF accuses Shein of failing to comply with a 14-day period required for consumers to be able to reconsider certain purchases and return them free of charge.
The watchdog also accuses the company of omitting mandatory traceability information, such as the countries where its clothing is woven, dyed and manufactured, and of failing to disclose the presence of microplastics in its fabrics.
Microplastics, primarily found in polyester, are released into the water with every machine wash, posing a serious environmental threat.
The agency also slapped a fine of €16.73 million on Shein’s subsidiary Infinite Styles Services Limited (ISSL), accusing it of violations of consumer law.
“We dispute these findings and consider the fines manifestly disproportionate,” Shein said.
“There has never been any doubt about the fairness of transactions on our platform, or the quality and safety of the products and services offered,” it said.
Following the uproar over the sex dolls, Shein said it immediately removed the products from its marketplace—the section of its website selling third-party products—and banned sex dolls from its site globally.
Campaign groups and politicians accuse Shein of generating environmental pollution, practising unfair competition, selling goods that fail to comply with basic regulations and imposing poor working conditions in its Chinese factories.
In July, France slapped Shein with a €40 million fine, saying it misled customers on price deals and on its environmental impact. — AFP


Most of us feel a small sense of satisfaction when we take out the recycling. Whether you set materials on the curb, bring electronics to a drop-off center, or schedule a rubbish pickup in London, it can feel like the final step in doing the right thing.
That moment is just the beginning of a complex journey. Once your recyclables leave your hands, they enter a global system shaped by local policies, international markets, technology, and consumer demand.
Understanding what happens next is key to becoming a more informed and effective recycler.
After recyclables are collected from homes, businesses, or drop-off points, they are transported to a Materials Recovery Facility (MRF). The type of collection system your community uses — single-stream (all recyclables in one bin) or multi-stream (separated by material) — significantly affects what happens next.
Single-stream systems are convenient for households, but they often result in higher contamination rates. When paper, plastics, metals, and glass are mixed together, broken glass can embed in paper fibers, food residue can spoil cardboard, and plastic bags can tangle machinery. That contamination increases processing costs and can cause entire batches of recyclables to be diverted to landfill.
Transportation also has an environmental cost. Trucks burn fuel, and in rural areas recyclables may travel long distances before reaching a sorting facility. Efficient routing and cleaner vehicle fleets can reduce this footprint, but the logistics of waste collection remain an important piece of the sustainability puzzle.
Once recyclables arrive at an MRF, they are unloaded onto a tipping floor and fed onto conveyor belts. From there, a combination of human workers and automated systems separates materials by type. Here’s how the sorting typically works:
Despite advanced technology, human oversight is still essential. Workers remove contaminants, such as plastic bags, food waste, garden hoses, and other non-recyclable items that can damage equipment or reduce material quality.
The goal at this stage is to produce clean, marketable streams of materials — bales of cardboard, aluminum, PET plastic, HDPE plastic, and so on. The cleaner the input, the higher the value of the output.
After sorting and baling, materials are sold to reprocessors. These facilities transform recyclables into raw materials that manufacturers can use to make new products.
Baled paper is shredded and mixed with water to create pulp. Contaminants like staples, tape, and plastic coatings are removed. The clean pulp can then be turned into new paper products, from packaging to tissue. However, paper fibers shorten each time they are recycled, which means paper can only be recycled a limited number of times (typically five to seven cycles) before the fibers become too weak for reuse.
Plastics are more complicated. Different resin types — such as PET (#1) and HDPE (#2) — must be separated because they melt at different temperatures and have different properties. After sorting, plastics are washed, shredded into flakes, melted, and formed into pellets. These pellets become the feedstock for new plastic products.
However, not all plastics are equally recyclable. Flexible films, multi-layer packaging, and mixed plastics are often difficult or uneconomical to process. Even when technically recyclable, they may lack strong end markets.
Glass is crushed into cullet, cleaned, and melted down to form new bottles or jars. Unlike paper and plastic, glass can be recycled indefinitely without losing quality. In practice, however, much collected glass is downcycled into road aggregate or construction fill rather than new containers, limiting its closed-loop value. However, contamination — especially ceramics or heat-resistant glass — can disrupt the process.
Aluminum and steel are highly valuable and can be recycled repeatedly without degradation. Recycling aluminum, for example, uses significantly less energy than producing it from raw ore. This makes metal one of the most successful recycling categories.
Recycling is not just a local activity; it is deeply connected to global commodity markets. For years, many countries exported large volumes of recyclable materials overseas for processing. China’s 2018 National Sword policy, which banned imports of most recyclable materials and set strict contamination limits, reshaped this landscape, forcing exporting countries to improve domestic sorting and reduce contamination.
When demand for recycled materials is strong, recycling programs thrive. When commodity prices drop, municipalities may struggle to cover processing costs. This economic reality explains why some communities adjust accepted materials or emphasize contamination reduction campaigns.
In short, your recycling bin is connected to international supply chains and market dynamics that most people never see.
Electronic waste follows a different and often more complicated path. Devices like smartphones, laptops, and televisions contain valuable metals — including copper, gold, and rare earth elements — but also hazardous substances such as lead and mercury.
Responsible e-waste recycling involves:
Improperly managed e-waste can end up in informal recycling sectors, where unsafe practices harm both workers and the environment. That’s why certified electronics recyclers are critical for ensuring materials are recovered responsibly.
One of the biggest threats to effective recycling is contamination. When non-recyclable items are placed in recycling bins — often with good intentions — they can cause entire loads to be rejected.
Common contaminants include:
Reducing contamination requires clear communication, consistent labeling, and public education. The more accurately we sort at home, the more likely materials are to be successfully recycled.
Recycling generally saves energy compared to producing materials from virgin resources. For example:
However, recycling is not a silver bullet. The environmental benefits depend on clean material streams, efficient processing, and strong demand for recycled content.
While recycling is important, it sits below reduction and reuse in the waste hierarchy. The most sustainable product is often the one that was never made. Choosing durable goods, repairing items, and embracing refill systems can significantly reduce the volume of materials entering the waste stream.
When disposal is necessary, understanding the journey of recyclables can help us make smarter decisions. Proper sorting, supporting recycled-content products, and advocating for better waste infrastructure all play a role.
The path from your recycling bin to a new product is far more complex than it appears. It involves advanced technology, human labor, global trade, and shifting economic conditions. Each stage — collection, sorting, processing, and manufacturing — presents both opportunities and challenges.
By learning what happens after recyclables leave our homes, we can improve our habits and strengthen the system as a whole. Recycling doesn’t end at the curb; it continues through a chain of processes that depend on informed, engaged consumers. And when we understand that journey, our small daily actions gain greater meaning — and greater impact.
This sponsored article was written by Deian Kace.
The post Guest Idea: What Really Happens After You Drop Off Recycling? appeared first on Earth911.

