The executive order issued by the White House on May 1 has shaken Cuba’s foundations. The United States decided to tighten the noose around an economy that was already in intensive care even before the new sanctions that took effect on Friday, or the oil blockade implemented earlier this year. Washington’s threat to freeze assets on U.S. territory of any foreign company or individual doing business with the Cuban regime — especially with the vast portfolio of businesses held by Gaesa, the military conglomerate that controls half of Cuba’s GDP — has produced its first effects. And once foreign companies withdraw, their replacement by U.S. firms appears to be the next step.

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When a Cuban person on the island wants to refer to “those in charge,” they lightly tap their shoulder with two fingers. The subtle gesture, shaped by nearly seven decades of censorship, is a reference to the epaulet of a military uniform. In Cuba, people do not speak of the government or the party (the Communist Party of Cuba, the only legal one), but rather of the “country’s leadership.” It is a euphemism that points to the real political and economic power: the Revolutionary Armed Forces (FAR).

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